September 24, 2007

Brand New

Kevin kindly sent me a link to this very interesting blog, Brand New: Opinions on Corporate and Brand Identity Work. The guy shows a before an after picture of several different makeovers. Very interesting, even if you just look at the pictures and don't have time/interest in reading the text (although of course I do!).

By the way, I love the Coke makeover (old news, I know). Back to the basics!

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